Analyst, Regional Marketing Strategy - Growth
***This role is based at our corporate office in McLean, VA***
This is your chance to be part of an in-house Commercial Services team! As an Analyst, Americas Marketing Regional Strategy for Growth Luxury/Lifestyle, you will support areas which are at the core of Hilton's "commercial engine" and are important to Hilton's ability to achieve profitable growth. On the Regional Marketing Strategy team reporting to the Senior Manager, Americas Marketing Regional Strategy you will work on projects including execution of regional Luxury/Lifestyle strategy for Americas hotels, collaborate with partner teams to develop marketing programs that are optimized for growth.
HOW WE WILL SUPPORT YOU
Hilton is proud to support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to programs and benefits such as:
- Go Hilton travel program: 110 nights of discounted travel with room rates as low as $40/night
- Hilton Shares: Our employee stock purchase program (ESPP) - you can purchase Hilton shares at a 15 percent discount
- Paid parental leave for eligible Team Members, including partners and adoptive parents
- Mental health resources including free counseling through our Employee Assistance Program
- Paid Time Off (PTO)
- Learn more about the rest of our benefits
At Hilton, we believe every Team Member is a leader. We are committed to offering leadership development opportunities and programs through every step of a Team Member’s career journey and at every level, both in our hotels and across corporate.
**Available benefits may vary depending upon terms and conditions of employment and are subject to the terms and conditions of the plans.
HOW YOU WILL MAKE AN IMPACT
Your role is important and below are some of the fundamental job duties that make your work unique.
What your day-to-day will be like:
- Collaborate with key partner teams to develop content, messaging, creative and imagery for Luxury/Lifestyle marketing plans.
- Manage Luxury/Lifestyle program placement tactics to ensure delivery against marketing and paid media plans.
- Update all tracking tools as part of asset management and internal communications process.
- Submit regular communication updates to leadership on growth marketing programs and campaign milestones, to ensure visibility across the organization.
- Develop monthly performance presentations for assigned marketing plans, recapping results.
How you will collaborate with others:
- You will engage with global marketing content and creative teams to ensure execution of brand identity across assets, including the delivery of and asset deployment across channels.
- You will collaborate with integrated teams across paid media, planning and performance, creative and content development teams to develop programming and report on results of strategy.
- You will participate in partner meetings and report on meeting outcomes and opportunities.
What you will take ownership of:
- You will be responsible for all creative asset management across Luxury/Lifestyle campaigns with key partners on America's Marketing, ensuring the procurement of and delivery of assets.
- You will be responsible for monitoring and reporting on the success of marketing campaigns by managing reports, obtaining proof of performance, and building communication plans to stakeholders.
WHY YOU'LL BE A GREAT FIT
You have these minimum qualifications:
- One (1) year of work experience in marketing, hospitality or related field
- Familiarity with creative development and project management
- Thrive in a collaborative team environment
- Travel up to 20% (if applicable)
- Hybrid schedule in McLean, VA (3 days per week in office)
It would be useful if you have:
- Bachelor's degree in marketing, hospitality or related field
- Experience working on luxury or lifestyle brands
WHAT IT IS LIKE WORKING FOR HILTON
Hilton, the #1 World's Best Workplace, is a leading global hospitality company with a diverse portfolio of world-class brands. Dedicated to filling the earth with the light and warmth of hospitality, we have welcomed more than 3 billion guests in our more-than 100-year history. Hilton is proud to have an award-winning workplace culture and we are consistently named among one of the World’s Best Workplaces. Check out the Hilton Careers blog and Instagram to learn more about what it’s like to be on Team Hilton!
We provide reasonable accommodations to qualified persons with disabilities to perform the essential functions of the position and provide other benefits and privileges of employment in accordance with applicable law. Please contact us if you require an accommodation during the application process.