Manager Hotel Level Marketing, Strategy & Operations
***This role is based at one of our corporate offices in McLean, VA, or Dallas, TX***
This is your chance to be part of the Americas Marketing team that attracts customers to Hilton through storytelling, top-rated rewards, and unique customer experiences and partnerships. In your role as Manager, Strategy & Operations within the Hotel Level Marketing Services team, you will own a product/ channel to drive customer acquisition and commercial performance. You will develop and socialize a product/channel vision and strategy that contribute to hotel growth. Your critical contribution includes developing strong relationships with stakeholders, leveraging data to drive marketing performance strategies, and ensuring the success of the hotels engaged in our Hotel Level Marketing program. You will report to the Director of Hotel Level Marketing.
HOW WE WILL SUPPORT YOU
Hilton is proud to support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to programs and benefits such as:
- Go Hilton travel program: 100 nights of discounted travel with room rates as low as $40/night
- Hilton Shares: Our employee stock purchase program (ESPP) - you can purchase Hilton shares at a 15 percent discount
- Paid parental leave for eligible Team Members, including partners and adoptive parents
- Mental health resources including free counseling through our Employee Assistance Program
- Paid Time Off (PTO)
- Learn more about the rest of our benefits
At Hilton, we believe every Team Member is a leader. We are committed to offering leadership development opportunities and programs through every step of a Team Member’s career journey and at every level, both in our hotels and across corporate.
**Available benefits may vary depending upon terms and conditions of employment and are subject to the terms and conditions of the plans.
HOW YOU WILL MAKE AN IMPACT
Your role is important and below are some of the fundamental job duties that make your work unique.
What your day-to-day will be like:
- Driving Program Marketing Performance: Grasp hotels’ business needs and develop effective marketing solutions for marketing program(s)/ channel(s).
- Product Management: Develop a product/ channel vision, strategy, and roadmap aligned with the business goals. Identify and prioritize new features and capabilities to profitably serve hotel needs.
- Drive Results: Understand key market and hotel-level trends to help optimize marketing performance output for your owned product/channel.
- Project Management: Serve as the central liaison with partners to communicate product/channel/campaign overviews status, risk, opportunities, and timelines.
- Driving Program Operations: Ensure a seamless execution of the Program to achieve customer growth
- Reporting & Analytics: Develop and monitor Key Performance Indicators to evaluate the program/channel effectiveness.
- Program/ channel Optimization: Identify opportunities for process automation and optimization to improve efficiencies and reduce program cost.
- Compliance & Quality Assurance: Ensure Program/ channel complies with relevant regulations and performs quality checks to deliver a best-in-class experience.
How you will collaborate with others:
- Be the primary contact for your program/channel for account managers working directly with hotels.
- Partner with the Americas Marketing & Loyalty Teams and Agency Partners to deliver a cohesive experience for hotels engaged in your program/ channel.
What projects you will take ownership of:
- Own the strategy and operations of a program/ channel such as property-level email marketing or other.
- Serve as a contributor to the development of the Hotel Level Marketing program at Hilton.
- Advocate for the marketing needs of your program/channel to inform how the Hotel Level Marketing program evolves.
WHY YOU'LL BE A GREAT FIT
You have these minimum qualifications:
- Five (5) years of experience, including using analytics to make strategic decisions.
- Three (3) years of experience managing multi-channel marketing campaigns.
- Experience communicating and influencing at different levels across a matrixed organization, including senior management.
- Hybrid schedule from Addison, TX or McLean, VA office (3 days per week).
- Travel up to 30%.
It would be useful if you have:
- Experience managing large-scale email marketing programs.
- Experience with Airtable.
- Experience in Account Services in an advertising or creative agency (i.e. Account Management or Account Strategist).
WHAT IT IS LIKE WORKING FOR HILTON
Hilton, the #1 World's Best Workplace, is a leading global hospitality company with a diverse portfolio of world-class brands. Dedicated to filling the earth with the light and warmth of hospitality, we have welcomed more than 3 billion guests in our more-than 100-year history. Hilton is proud to have an award-winning workplace culture and we are consistently named among one of the World’s Best Workplaces. Check out the Hilton Careers blog and Instagram to learn more about what it’s like to be on Team Hilton!
It is the policy of Hilton to employ qualified persons without regard to color, race, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medication conditions), gender identity or gender expression, sexual orientation, marital status, military service, status as a protected veteran, disability, protected medical condition as defined by applicable law, genetic information, or any other protected group status as defined by and subject to applicable federal, state and local laws.
We provide reasonable accommodations to qualified persons with disabilities to perform the essential functions of the position and provide other benefits and privileges of employment in accordance with applicable law. Please contact us if you require an accommodation during the application process.