Senior Manager, Hotel Level Marketing - Program Strategy
***This role is based at one of our corporate offices in Dallas, TX or McLean, VA***
This is your chance to be part of an in-house Commercial Services team that propels Hilton's sales, revenue management, call center, and analytics, and marketing functions! As a Senior Manager, Hotel Level Marketing Services, you will support these areas which are at the core of Hilton's "commercial engine" and are important to Hilton's ability to achieve profitable growth. On the Hotel Level Marketing team reporting to the Director, Hotel-Level Marketing, you will own Strategy and Operations of our Enterprise Hotel-Level Paid Media Program.
HOW WE WILL SUPPORT YOU
Hilton is proud to support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to programs and benefits such as:
- Go Hilton travel program: 110 nights of discounted travel with room rates as low as $40/night
- Hilton Shares: Our employee stock purchase program (ESPP) - you can purchase Hilton shares at a 15 percent discount
- Paid parental leave for eligible Team Members, including partners and adoptive parents
- Mental health resources including free counseling through our Employee Assistance Program
- Paid Time Off (PTO)
- Learn more about the rest of our benefits
At Hilton, we believe every Team Member is a leader. We are committed to offering leadership development opportunities and programs through every step of a Team Member’s career journey and at every level, both in our hotels and across corporate.
**Available benefits may vary depending upon terms and conditions of employment and are subject to the terms and conditions of the plans.
HOW YOU WILL MAKE AN IMPACT
Your role is important and below are some of the fundamental job duties that make your work unique.
What your day-to-day will be like:
- Drive performance for an Enterprise Digital Program: Identify hotels' business needs and translate them to accelerate Program adoption, retention and performance.
- Program Strategy: Develop a strategy to meet the business goals. Identify and prioritize new capabilities to profitably serve hotel needs.
- Project Management: Serve as the central liaison with partners to communicate program strategy, risks, opportunities and timelines
- Elevate Program commercial performance: Use data, market trends and financial modeling to guide Program growth.
- Performance Optimization: Identify and size opportunities to improve Program ROI, enhance efficiency, and strengthen value for participating hotels
- Reporting & Analytics: Develop and monitor Key Performance Indicators to evaluate program/channel effectiveness.
- Ensure Program Enablement: Oversee Program execution to deliver best-in-class user experience for participating hotels.
- Continuous improvement: Identify opportunities for process automation and optimization to improve efficiencies and reduce Program cost
How you will collaborate with others:
- Partner with internal and external (agency) teams to deliver cohesive experiences for hotels engaged in our Program.
What projects you will take ownership of:
- Lead end-to-end strategy and operations for the Hotel Level Paid Media Program, across the Americas region.
WHY YOU'LL BE A GREAT FIT
You have these minimum qualifications:
- Seven (7) years of work experience.
- Five (5) years of work experience using analytics to make strategic decisions.
- Three (3) years of experience managing a large commercial program or multi-channel marketing programs.
- Experience communicating and influencing at different levels across a matrixed organization, including senior management.
- Experience managing multiple projects concurrently.
- Hybrid schedule from Addison, TX or McLean, VA office (3 days per week).
It would be useful if you have:
- Experience in Account Services in an advertising or creative agency (i.e. Account Management or Account Strategist).
WHAT IT IS LIKE WORKING FOR HILTON
Hilton, the #1 World's Best Workplace, is a leading global hospitality company with a diverse portfolio of world-class brands. Dedicated to filling the earth with the light and warmth of hospitality, we have welcomed more than 3 billion guests in our more-than 100-year history. Hilton is proud to have an award-winning workplace culture and we are consistently named among one of the World’s Best Workplaces. Check out the Hilton Careers blog and Instagram to learn more about what it’s like to be on Team Hilton!
We provide reasonable accommodations to qualified persons with disabilities to perform the essential functions of the position and provide other benefits and privileges of employment in accordance with applicable law. Please contact us if you require an accommodation during the application process.
