Marketing Manager Ad/Public Relations

🚨 We're Hiring! Marketing Manager – Waldorf Astoria Jerusalem 🚨

Waldorf Astoria Jerusalem, one of the world’s leading luxury hotels, is seeking a Marketing Manager for a dynamic and challenging role! If you have a strategic mindset, creativity, and the ability to lead innovative marketing initiatives – this is the opportunity for you!

Key Responsibilities:

📌 Marketing Strategy & Business Development
• Develop and implement an annual marketing plan in line with the hotel’s goals, including leading monthly meetings with senior hotel teams.
• Conduct market analysis, competitor research, and audience segmentation to tailor marketing strategies.
• Identify business growth opportunities and strategic partnerships to enhance market presence.

📌 Branding & Advertising
• Develop and maintain brand identity in Israel and international markets.
• Create and oversee the production of marketing materials (advertisements, brochures, photography, and more).
• Manage marketing content across the hotel’s website and digital channels.

📌 Digital & Social Media Management
• Develop annual and monthly digital and social media strategies to enhance the hotel’s online presence.
• Manage all hotel websites and digital channels, including Google and other platforms.
• Oversee daily management and content creation for all digital and social media platforms.
• Manage paid advertising campaigns on Google, Facebook, Instagram, and LinkedIn.
• Create engaging marketing content and oversee the hotel’s social media accounts.
• Analyze performance data and adjust strategies according to brand, hotel, and business objectives.

📌 Public Relations & Collaborations
• Work closely with the hotel’s PR agencies.
• Collaborate with influencers, industry leaders, and travel bloggers.
• Lead media campaigns across local and international platforms, in coordination with global brand initiatives.
• Plan and execute PR events and VIP client engagements.

📌 Sales & Commercial Partnerships
• Work with Expedia, Booking.com, and other digital business partners.
• Develop special package deals with strategic partners.
• Expand and develop the business clientele, conferences, and events market.

📌 Data Analysis & Performance Optimization
• Manage Hilton marketing tools and external marketing platforms.
• Track performance analytics across Google Analytics, Facebook, and Instagram.
• Oversee the hotel’s reputation management on platforms like Google and TripAdvisor.
• Provide regular reports to management on market trends and campaign success.

📌 Marketing Budget Management
• Manage marketing and PR budgets according to business objectives.
• Define spending priorities to optimize marketing impact.
• Work with media agencies and service providers to ensure cost-effective execution.

📌 Cross-Department Collaboration
• Work closely with the hotel’s commercial team and department heads.
• Promote restaurants and special events in collaboration with the Food & Beverage team.
• Enhance guest experiences in coordination with the Guest Services team.