Graphic Designer and Social Media Executive

WHAT ARE WE LOOKING FOR?

• Proven Experience:
• Minimum of three years of experience in graphic design and social media content creation.
• Proven experience as a Graphic Designer and Social Media Content Creator, with a strong portfolio showcasing work across digital and print media.
• Graphic Design Expertise:
• Proficiency in Adobe Creative Suite, particularly Photoshop, Illustrator, InDesign, Premiere Pro, and After Effects.
• Strong knowledge of design techniques, tools, and principles involved in producing precision technical plans, blueprints, drawings, and models.
• Proficiency with all prevalent MS Office and any other design software programs.
• Results-driven accountability for all graphic design efforts, which are tracked and evaluated.
• Experience in creating engaging content for social media, including graphics, videos, animations, and written copy.
• Portfolio of quality design samples, projects, campaigns, etc.
• Photography & Videography:
• Experience with photography and videography, including product photography, lifestyle shoots, and video editing.
• Familiarity with cameras, lighting setups, and editing software (e.g., Lightroom, Premiere Pro, Final Cut Pro, or similar).
• Ability to use a wide range of media, including photography and computer-aided design.
• Social Media Expertise:
• Strong knowledge of social media platforms, trends, and tools (Instagram, Facebook, TikTok, LinkedIn, YouTube, etc.).
• Knowledge of social media metrics and analytics tools (e.g., Meta, Google Analytics, Sprinklr, Hootsuite, Sprout Social, or similar), with the ability to use data to improve social media strategies.
• Experience in creating content for social media that resonates with audiences and drives engagement.
• Basic knowledge of SEO principles as they relate to social media and visual content.
• Knowledge of media production, communication, and dissemination techniques, including visual media and entertainment.
• Creative & Strategic Thinking:
• Creative thinking and the ability to produce innovative and visually appealing content.
• Ability to redefine a design brief and meet the constraints of cost, time, and branding requirements.
• Strong communication skills with the ability to collaborate effectively and communicate design concepts and strategies.
• Ability to use innovation to redefine a design brief and meet constraints of cost and time.
• Time & Project Management:
• Strong project management skills with the ability to manage multiple projects simultaneously and meet tight deadlines.
• Ability to work under pressure in a fast-paced environment.
• Well-organized and capable of handling many projects and job functions at once.
• Organized with excellent time management skills, ensuring tasks are completed within the given timeframe.
• Attention to Detail:
• High attention to detail with a strong focus on accuracy and consistency in design and content creation.
• Communication Skills:
• Excellent verbal and written communication skills in English, with the ability to write compelling and concise copy for social media posts.
• Experience interacting with computers and using software for programming, data entry, and information processing.
• Ability to contribute ideas and design artwork to the overall creative brief.
• Technical & Production Knowledge:
• Knowledge of production methods in graphic arts, printing, film, radio, and television.
• Keeping abreast of developments in design programs and social media trends.